Apple to Show iPhone 17 Today
Credit: Apple
Apple’s next presentation, called Awe Dropping, will take place at the Apple Park campus in Cupertino on September 9 at 10:00 local time.
This time, Apple will show four smartphone models: the basic iPhone 17, the new version of the iPhone 17 Air, which will replace the unpopular Plus model in the line, as well as the flagship iPhone 17 Pro and iPhone 17 Pro Max.
In addition to smartphones, the premiere of the Apple Watch Series 11, Apple Watch Ultra 3 and Apple Watch SE 3 smartwatches is expected – for the first time in the last three years, all updated models will be released at the same time. The company may also introduce new AirPods Pro 3 headphones, an updated HomePod mini speaker and an upgraded Apple TV 4K set-top box.
At the presentation, Apple will also announce the launch dates of new operating systems: iOS 26, iPadOS 26, macOS Tahoe and other updates for its devices.
As always, the presentation is pre-recorded and will be streamed on YouTube. You can sign up for notifications in the announcement below now to find out when it starts a few minutes in advance.
